Business and Organizational Purpose
Why does purpose matter?
Embracing corporate purpose is not about signaling virtue or following the latest business trends. It's about increasing your top and bottom line performance through growth and profit; attracting, retaining and activating employees; achieving social impact; and inspiring customers. Consider the profound impact of purpose:
What is the purpose of the business?
Your organizational purpose lies at the intersection of who you are and what needs you meet in the world. It is the primary reason your organization exists.
We think of it this way: although the mission and vision may change over time, the purpose of your company will remain the same. Your organizational purpose is eternal.
What does MARRBERY give to business goals?
Many of our clients seek to define the purpose of their business in order to gain organizational clarity, coherence and meaning at a critical point in their development. Some are engaged in large-scale business transformation . Others are facing or in the midst of a leadership change. Others are at a tipping point in their organization's trajectory, seeking to change or accelerate their business. To help you find your organizational purpose, we go beyond what you produce or sell. We uncover the human ideas that get to the core of what you bring to the world. And we open an aperture for you to look at your business and opportunities through a much broader lens. Then the purpose has to be activated and embedded throughout the organization - in people and culture , strategy and operations, branding and communications. Only after implementing purpose throughout your organization will your company realize the full impact on its performance.
Learn more about business and organizational purpose
The field of business purpose consulting has become more crowded. Marrbery, the target company, is unique in both its point of view and approach.
Intelligent leadership on business and organizational goals will help you understand the power of purpose and how to unlock it.
Our expertise will help you not only formulate, but also implement your purpose and make sure you realize its value to your employees and profits.
Our methodology uses the power of purpose to transform organizations. And our revolutionary concepts help you embed purpose into your company’s leadership, marketing and innovation. We begin the journey by identifying and prioritizing where you can put purpose into action every day; we end it by measuring the impact of that vital purpose on your entire organization.
Our approach includes a unique advantage: our own network of luminaries who can help you see your company and the world in new ways. These external subject matter experts drawn from diverse fields include world-class business leaders, academics, authors, artists and filmmakers. They play a crucial role in helping you uncover ideas that communicate the needs you are addressing in the world.
Examples of our business goals
Marrbery works with companies in all industries, as well as local organizations and nonprofits, to help companies set goals and improve efficiency.