Forecasting: the process of estimating future values of variables.
Planning: the process of developing the actions to be taken to achieve desired results.
Forecast accuracy: the degree of closeness of the predicted value to the actual value.
Investment payback period: the period of time over which an investment is recouped.
Sales conversion: the ratio of successful sales to total sales.
Data analysis: the process of collecting, processing and interpreting data.
Artificial Intelligence: the field of computer science that deals with the development of intelligent agents that can perform tasks normally performed by humans.
Machine learning: a field of artificial intelligence that is concerned with developing algorithms that can learn from data without explicit programming.
Deep learning: a section of machine learning that uses artificial neural networks to solve complex problems.
Case study: a method of learning that involves learning from case studies or examples.
RMSE: Root Mean Square Error.KPI: Key Performance Indicator.AI: Artificial Intelligence.ML: Machine Learning.DL: Deep Learning.CMS: Customer Relationship Management.CRM: Customer Relationship Management.ERP: Enterprise Resource Planning.MRP: Material Requirements Planning.SCM: Supply Chain Management.
For a more detailed understanding of the case, it is recommended to read additional literature on forecasting and planning systems, machine learning and data analysis.